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      <image:title>WORKS</image:title>
      <image:caption>Trilemma campaign strategy, creative direction, and designer hire. Image execution by Van Gogh.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Comprehensive brand strategy, creative direction, design hire, management of execution and marketing roll out for client. Asset creation by Griflan.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Representing client as CGO on panel at Harvard Blockchain.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Trilemma campaign.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Long form content as CGO for client.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Strategic partnership and experiential marketing activation with DCG and CoinFund on the rooftop of the Centre Pompidou.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Experiential marketing in Paris with CoinFund for founders and LPs.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Trilemma campaign.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Experiential campaign for client with Cornell Blockchain.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Brand refresh detail.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Large scale experiential marketing campaign concept and prep with ConsenSys team. Visual design by Marlene.</image:caption>
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    <image:image>
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      <image:title>WORKS</image:title>
      <image:caption>Trilemma campaign.</image:caption>
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    <image:image>
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      <image:title>WORKS</image:title>
      <image:caption>Fundraise announcement and representation on CoinDesk TV for client.</image:caption>
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      <image:title>WORKS</image:title>
      <image:caption>Brand collaboration.</image:caption>
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    <loc>https://www.heymcguire.com/home</loc>
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    <lastmod>2026-04-17</lastmod>
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